Orange County Home Improvement Leads

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Home What We Do Reader Demographics

Reader Demographics

VARIABLE

   

OC

 

TheHomeMag®

 

Population

           
    Total: 3,002,048   700,000  
             

By Age

           
  Under 18 Years   33.70%      
  18 - 65 Years   55.50%      
  65+ Years   10.80%      

 Median Age

35 Years   41 - 55 Years  
             

By Race

           
  White   55%   63.60%  
  African American   3.60%   4.40%  
  Asian   16.70%   16.80%  
  Hispanic   24.70%   15.20%  
  Total 100%   100%  

Housing

           
Total Homes     1,062,000   250,000  
Average Household Size   2.8      
Ownership Rate   62%      
Single Family Owner Occupied Homes   671,000      
Total Rentals     391,000      
Average Household Value   $400,000   $550,000+  
% of Total Homes Mailed       24%  
% of Single Family Homes Mailed       37%  
             

Personal Income

         

Median Family Income   $75,000   $75,000 - $500,000  
 
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